In a world of mass production, the touch of the hand has value.
— Docey Lewis, International Design Consultant, Textile Innovator
What We Do / Business Training
Michele Wipplinger's color trend board, AUBERGINE
India Market Readiness Program
The IMRP is a six-day craft business training, held in conjunction with South Asia's largest trade show, the Indian Handicrafts and Gifts Fair.The IMRP is an integrated approach to business, product development, marketing training and trends. It is based on the idea that, rather than simply learning about the market, participants experience the market through interactive training.
The IMRP is an annual event for selected enterprises, but is open in subsequent years to other interested artisans, designers and exporters in the South Asian region.
For more information, email us at training@aidtoartisans.org
Product development practice
